Full Stack Fluency for AI-Ready SCs
Get the technical background you need to sell enterprise software and AI agents with confidence and credibility.
Install the tech foundations in software, cloud, and APIs you need to tell revenue-generating stories of software and AI like an industry vet.
UPLEVELING TECH SALES PROFESSIONALS FROM
“Full Stack Fluency greatly reduces the possibility of you looking like an idiot in your customer-facing SaaS role.”
Lorna Spicer, Senior Presales Manager - ServiceNow
"Technical Counterpart" Shouldn't Make You Cringe”
Let me guess - you “fell into” Presales on a whim and hit your stride quick …
Til the conversation leaves the UI for the stack:
“Can we reverse-proxy this and ETL into Redshift?”
→ Instant imposter-syndrome flare up.
Most GTM orgs expect even “non-technical” SCs to magically have technical knowledge …
Or spend years secretly stitching it together across old Slack threads or half-truths from ChatGPT.
“Vibes” Don't Fix the Gap
The difference between "great SC" and "Trusted Advisor" is not 10 more Gong recordings.
It's not Python or developer cosplay either.
It’s domain expertise - and it's not hidden in boring lines of code. It lives in the historical context, technical concepts, and big-picture why behind cloud-based technology, integrations, and AI.
You know - the stuff too many companies are too busy pushing product to teach.
That’s why I built the only system designed to give SCs the context, concepts, and credibility they can’t afford to wait around for.
The Full Stack Fluency Course
Introducing
The technical foundations you need to sell enterprise software and AI agents with confidence and credibility.
Get the pre-requistite knowledge in how software, cloud, and APIs work so you can sell complex, AI-powered platforms with authority.
Truly understanding the technology you sell doesn’t just close deals — it changes the trajectory of your career.
Close Complex Deals
Handle API and AI questions without panic, deflection, or escalation.
Land Strategic Roles
Be the SC who can sell product — but also the tech ecosystem around it.
Be Un-layoffable
Stand out as an SC who can handle complexity, not just deliver demos.
Is The Full Stack Fluency Course for You?
Full Stack Fluency is for you if:
You’re a non-technical SC/SE selling enterprise B2B SaaS platforms (CRM, HRIS, ITSM, CX, ERP, etc.)
You’re strong at disco, demos, and storytelling, but get tripped up with the backend (APIs, cloud, data, AI)
You’re aiming for Senior or Principal-track credibility without pretending you’re an engineer.
It's probably not for you if:
You 100% want to learn to code (take a coding course!), make hands-on API calls, or hands-on use SDKs.
You're want to learn pure SaaS sales skills like objection handling or territory planning
You’re confident ChatGPT can teach you all this without anyone to clarify or sanity-check your understanding.
How The Full Stack Fluency Course is Different
As an SC, your job isn’t to build software. Your job is to sell it to both business and technical buyers.
Full Stack Fluency is built by a former top SC at Zendesk for other SCs who need to talk about software - not code it.
That’s why the course teaches fluency - not coding - in:
The history that makes you sound like an industry vet
The concepts that give you credibility with technical stakeholders
The systems-level understanding that lets you form opinions that matter to hiring managers and buyers
“It took me years of patchwork learning (and stress!) to piece together the technical fluency that Full Stack Fluency gave me in just a few hours.”
Lily Guy, Enterprise CSM at Dust
“I HIGHLY recommend Alice's workshops if you want to up your game and better grasp the technical side to be a more efficient and well-versed AE.”
Clare O’Dower, Ent. AE at Zendesk
Your ROI on Technical Fluency
Close More Platform Revenue
Lead technical conversations with confidence. Translate APIs, integrations, and architecture into business value that moves deals forward.
SELL BIG
Sell More Complex Deals That Stick
Leverage technical fluency to upsell, cross-sell, and win multi-product deals that boost your pipeline—and your commission.
EARN BIGGER
Unlock Strategic Roles
Step into higher-impact roles with the credibility to lead tech conversations others avoid (and that hold them back) .
CREATE LEVERAGE
Sell Any Tech in the Stack
Go beyond surface-level knowledge with solid foundations in the full stack. Sell any SaaS product, developer tool, or cloud platform without missing a beat.
DRIVE GROWTH
Future-Proof Your Career
Stand out as the rep who actually gets it. The one who’s trusted by customers, tapped by leadership, and ready for what comes next. .
BECOME INDISPENSABLE
THE FULL STACK FLUENCY COURSE
Curriculum & Style
Course Curriculum
All the topics modern SC/SEs are expected to already know, packaged up in one.
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How computers, systems, and enterprise infrastructure actually work.
History of Computing
Core Concepts in Computing
Hardware & Software
Computers & Servers
Data Centers
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What software is, how it runs, and how it stores and shapes data.
History of Software
Core Concepts in Software
Where Software Runs: Frontend & Backend, Client-Side & Server-Side
How Software is Architected: Stacks, Layers, & Tiers
Key Indicators for Software Systems
Data & Databases
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What “the cloud” really means and why every SaaS and AI product depend on it.
History of Cloud Computing
Core Concepts in Cloud
Cloud Service Models
Cloud Deployment Models
Cloud Native Software Systems
Software, Security, & Compliance in the Cloud
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Beyond the UI: how SaaS products and LLMs are built, delivered, and integrated.
History of SaaS
Core Concepts in SaaS
User vs. Developer SaaS
Traditional vs. AI-Powered SaaS
On-Prem/Legacy Software vs. SaaS
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How software gets made, shipped, and continuously improved.
History of Software Development
Core Concepts in Software Development
Methodologies & Architectures
Software Development & CI/CD
Advanced Data Stores & Pipelines
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The layer of code key to every integration and AI-powered everything.
History of Web APIs
Core Concepts in Web APIs
Classifying APIs
Web API Use Caes
The Extensibility Stack: SDKs, Webhooks, Middleware, & IPaaS
Middlware & IPaaS Use Cases
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Computing
You think you know ... but you have no idea.
Align on how computers compute, and how IT infrastructure computing in an enterprise setting.
Learn fundamentals in:
Computer History
Hardware & Software
Types of Computers
CLI, GUI, & APIs
IT Infrastructure
Data Centers
SoftwareApps, platforms, tools ... all euphemisms for software.
Nail down the basics of what software is made of and what software needs in order to run.
Learn fundamentals in:
Software History
Types of Software
Data, Information, & Data Stores
Tech Stack for Software
Software System Indicators
Cloud ComputingBring cloud back down to earth.
Learn how a seemingly-limitless fleet of virtual servers in physical data centers make SaaS happen.
Learn fundamentals in:
Cloud History
Core Cloud Concepts
How Organizations Implement Clouds
Types of Cloud Services
Key Features & Tech in Cloud Computing
SaaSOur raison d'être.
Go beyond the UI to learn how SaaS works on the backend to talk to its inner workings and integrations.
Learn fundamentals in:
SaaS History
Multi-Tenancy & Instances
On-Premises vs. SaaS
SaaS Architecture: Backend & Frontend
API-Based SaaS
Software DevelopmentSoftware doesn't just ... exist.
Gain insight into what developers do, how software gets made, and why software is always a work-in-progress.
Learn fundamentals in:
History of Engineering
Core People & Teams
Methodologies, Architectures, & Virtualization
The SDLC & MVPs
The CI/CD Pipeline
APIsConnect it all together with APIs.
Get a solid grasp on the what and why of web APIs, and how they enable platform ecosystems and economies.
Learn fundamentals in:
History of APIs
Core Concepts in APIs
All About REST APIs
Web API Deep Dive
Platform Technologies & Ecosystems
Course Features & Style
Connect the dots with history, learn the lingo, and root it in your reality with real-world stories.
✦ Tech History
Get the historical context that reveals technical concepts through stories that click.
✦ Core Concepts
Unpack and align on key jargon so you can stop with the buzzword bingo.
✦ “High-Level Deep Dives”
Content that hits the sweet spot between marketing fluff and developer docs.
✦ Tech In Action
See how tech concepts play out in day-to-day B2B SaaS on-the-job scenarios.
✦ Guided Content
Read and hear how VCs, tech journalists, and big-time industry operators talk about tech.
✦ Quizzes & Final Assessment
Lock in your knowledge with checkpoints and earn your certification.
TL;DR
What’s Included
✓ The Full-Stack Fluency Course
Six modules with the pre-req tech history + concepts to prepare you to learn AI.
✓ The Knowledge Base
Your expanding reference library for deep dives, bonus content, betas.
✓ The SC Exchange Community
An online space to ask technical questions and connect with other SCs
✓ Certificate of Completion
LinkedIn proof you didn’t just “watch videos,” but synthesized new knowledge.
“This course hits the sweet spot of business & technology”
"Other courses have trended too technical or too high-level, but this one hits the sweet spot of modern day business & technology. The topics you learn can immediately be applied to navigate and close deals."
Chelsea Chambers, Presales Manager at Zendesk
“It taught technical topics from a business perspective”
"What made the course so helpful is that it taught technical topics from a business perspective, which is the level of understanding I really need for my job. I learned way more than just enough to be dangerous!"
Laura Barquin, Logistics Ops Manager at Velites
Meet Alice Egan, Your Instructor
Hi, I'm Alice Egan, SaaS Savvy founder.
I speak fluent software - and I’ve never written a line of code that mattered.
At Zendesk, I went from stumbling into the SC role to closing $1M+ deals with San Francisco unicorns and UK fintechs.
But at the start? I didn’t know an API from AWS!
I was constantly anxious I’d be exposed as a tech sales imposter.
So I built my own framework - I used my linguistics background to learn to "speak software" and gain the credibility to sell the stack with confidence.
That shift didn’t just kill my imposter syndrome: It helped get me promoted 3x, transferred abroad, and gave me the financial freedom to start SaaS Savvy.
Today, I help other SCs become trusted tech advisors — the kind customers rely on and companies can’t afford to lose in the AI era.
GET STARTED
Enroll in Full Stack Fluency Today
The Full Stack Fluency Course
$499
✓ Full Stack Fluency Course
FOREVER access to self-paced course
✓ The Knowledge Base
FOREVER access to bonus deep dives, lessons, and beta courses
✓ The SC Exchange Community
ONE-YEAR access to community (Heartbeat) for Q&A
✓ Certificate of Completion
Add it to your LinkedIn
✓ 1:1 Welcome Call with Alice (30-min)
Plus,
6 course modules spanning GPUs to APIs
— 10+ tech in the real-world, on-the-job scenarios
—12 guided articles & podcast exercises
—Quizzes & final assessment
Alyssa Wiseman
Account Executive at Salesforce
As a Financial Services AE at Salesforce, conversations can quickly pivot from pricing to market trends, to new products and features, and back to technical requirements in an instant. The SaaS Savvy course has prepared me for all of these quick turns and new conversations!
Andrea Rodriguez
Customer Success at Twilio (Segment)
The clear terminology and digestible walkthroughs in the course gave me a much deeper context and understanding of the meaning behind the terms that I had been hearing for years and up-leveled my ability to hold technical conversations with customers.
FAQ
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This course is purpose-built for SCs who always hear “You need to get more technical”—but are never given guidance on how.Welcome to your how.
You’re in the right place if you don’t have a formal tech background but you sell:
Enterprise apps like CRM, ERP, HRIS, ITSM, & Ecommerce
Integration platforms like Mulesoft, Workato, or Boomi
Cloud infrastructure from AWS, Azure, or GCP
API-first developer platforms like Stripe, Twilio, or Okta
AI-powered software like Jasper or N8n
And you know a lack of technical fluency is what’s standing between you and strategic deals, bigger accounts, or your next big role.
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The self-paced Full-Stack Fluency course takes approximately 8-12 hours to complete in full.
I provide you with a number of ways to block your calendar to complete the course in full.
The length of time it will take will depend on how you navigate the course:
If you watch all the videos, the course will take you in total around 10 hours to complete.
If you read all the lessons, it will take you around 5 hours.
Each module contains approximately an 1.5 hours of video lesson content or 1 hour of text lesson content.
Additionally, there are the Tech In Action lessons, optional Guided Content, and quizzes.
You also have forever access, so you can get through the course in a focused time window and have time to go back and repeat for further understanding.
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Full-Stack Fluency Course
FOREVER access to self-paced courseThe Knowledge Base
FOREVER access to bonus deep dives, lessons, and beta coursesThe SC Exchange Community
ONE-YEAR access to community (Heartbeat) for Q&ACertificate of Completion
Add it to your LinkedIn1:1 Welcome Call with Alice (30-min)
Plus,
6 course modules spanning GPUs to APIs
— 10+ tech in the real-world, on-the-job scenarios
—12 guided articles & podcast exercises
—Quizzes & final assessment -
Most tech courses fall into one of two traps:
They’re built by engineers, for engineers.
Or they’re dumbed down into vague analogies that never actually click.
This program is neither.
Full Stack Fluency is purpose-built for SCs who don’t want to learn to code—but do want to talk tech like a pro.
What makes it different:
It’s designed for SaaS sellers, not software devs.
You won’t waste time on syntax or “hello world” exercises. You’ll learn how cloud, software, and APIs actually work—so you can lead smarter conversations.It teaches you to speak the language of modern B2B sales.
Learn to translate technical concepts into business value, hold your own with IT and CTOs, and ask the right questions to qualify real opportunities.It’s built around your job, your deals, and your goals.
This isn’t theory. It’s job-relevant, field-tested, and designed to help you close bigger deals, ramp faster, and get promoted sooner.It’s not just a course—it’s coaching, community, and clarity.
You’ll get 1:1 support, forever access to the curriculum, and live events with other sellers who actually give a sh*t.
If you’ve ever said, “I need to get more technical, but I don’t know where to start”—this is the start.
And the shortcut.
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Yes, absolutely.
But not in the “prompt engineering” or “how to use ChatGPT” sense.
The course teaches the technical foundations behind AI-powered tools, so you actually understand how they work, how they’re delivered, and how to talk about them with confidence.
We cover:
The difference between traditional and AI-powered software
How AI shows up in SaaS products (usually via APIs)
The cloud infrastructure and data architecture AI tools rely on
How AI tools are integrated, secured, and governed inside enterprise stacks
Everyone’s hyping AI. But no one’s teaching the tech under the hood.
This course does.💡Bonus: When you join in 2026, you’ll get early access to my AI for Tech Sales beta—designed to go deeper into models, use cases, and how to position AI in real conversations (without the fluff).
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Absolutely. You should get one upon purchase. If you for some reason don't receive one, email alice at saassavvy.io
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Full Stack Fluency is a perfect use of your professional development budget. Click here for a helpful template to ask your manager about using your professional development budget towards the course.
Also - introduce me to your manager and they buy licenses for your whole team? I'll pay you back in full for your's :)
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You are eligible for a refund if you cancel within 14 days of purchase and have not accessed or completed any lessons of the course.
Need a little more info before committing? I'm here to help: https://calendly.com/saassavvy/30min
Please see our Terms & Conditions for more information on the refund policy. If you have any questions regarding the refund policy, please reach out to alice at saassavvy.io
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Absolutely! I offer group discounts for groups of 10 or more. Please reach out for more info to alice at saassavvy.io
Get Technical, Feel Confident
You can keep operating as “the technical counterpart” always hoping nobody goes deeper
… Or you can take the only course that gives you all the pre-reqs you need for all things enterprise software, legacy systems, AI, and more to finally make sense.
Once and for all.